​​Bringing soul to Japanese product packaging

Soul in product packaging

For such a long time, the country of the rising sun has been famous for the unique art of Furoshiki gift wrapping or the art of delicate and creative Ogami paper, and its packaging samples are no exception.

If Western printed product packaging transfer the freedom on creativity, printed paper boxes printed by East Asia require high balance, harmony and a sense of animist beliefs. Japanese packaging designs combines tradition and modern sense.
 

The Japanese believe that packaging is not only for storing, preserving or transporting products, but it is also a temporary shelter for existing materials. When products are used by consumers in their lives, they are beyond their limits.
 
These spiritual meanings come from ancient cultures when the Japanese thought that a vitality existed in every packaging product, whether it be a paper box or a paper bag.
   
The Japanese product packaging design reflects their streamlined style and lifestyle in minimizing complicated details and combining harmonious color tones.
 
The unique long-standing culture and animist beliefs have breathed life and vitality into paper packaging designs, creating the unmistakable Japanese identity.

Meticulous and meaningful product packaging designs

It is known that paper can be recycled six times before being buried and completely decomposed. But that is not simply recycling.

Each product packaging contains a strange vitality, the long process from the time they were designed into a complete shape until reaching the consumer. owever, the packaging is often discarded immediately after opening the package.
   
Therefore, recycling each discarded paper box is the second way to create life for them. Today, the publishing houses continue to explore, create and produce recycled packaging publications but still ensure the aesthetics and quality equivalent to the first product. This process of circulation makes the life cycle of each packaging become more complete and useful.
 
The meticulous and uniqueness of the Japanese is not only expressed in the art of paper folding Origami, the art of making and enjoying tea ceremony, or traditional Kimono costumes, but also imbued in each paper box, paper bag and small details in life.